Free clinic diagnostic

Find Your Leaky Bucket

Most clinics spend thousands filling the bucket with new patients, while losing just as many through the holes. Move the sliders to see exactly where your revenue is leaking.

Run the diagnostic ↓
① Acquisition
Monthly Google Ads spend £3,000
Monthly paid spend driving inbound enquiries
② New enquiries converted
New enquiries per month 40
Total inbound enquiries from all channels monthly
Enquiry → booked consultation 35%
% of enquiries that book and pay for a first consultation
First consultation fee £50
Fee charged at first consultation. Enter £0 if free consult model.
③ Medication orders
Avg medication order value £180
Average medication order value from pharmacy. Used for both first and repeat orders.
Prescription → medication order rate 75%
% of prescribed patients who actually order medication
④ Follow-up consultation (28 days)
Follow-up booking rate 55%
% of active patients who book their follow-up at 28 days
Follow-up consultation fee £30
Fee charged at follow-up consultation. Enter £0 if included in package.
⑤ Medication reorder
Medication reorder rate 65%
% of follow-up patients who reorder medication
⑥ Patient database
Total patients registered 500
Everyone ever registered in your system.
Active patients 310
Seen in the last 90 days. Defaults to 62% of total — adjust if you know your number.
310active
190inactive
Inactive = no visit in 90 days (missed 3+ prescription cycles).
Sound familiar?
If you cannot answer these questions, you are not running a leaky bucket. You are running blind. Here is what I find in almost every clinic I audit:
🚪
The phone rings, then goes quiet Most enquiries reply once and disappear. There is no system catching them. They just go somewhere else.
📋
Patients leave the consultation and never order The doctor prescribed. The patient said yes. Then nothing. The prescription sits there and the revenue never arrives.
📅
28 days passes and nobody notices The follow-up window closes. The patient moves on. The clinic only notices when the monthly revenue number is lower than expected.
💸
Paying to acquire patients who only come once You are paying £120-180 to acquire a patient who only comes once. Every patient who does not return makes that acquisition cost worse.
📊
Nobody knows the actual numbers No rebooking rate. No dropout point. No cost per patient. Without the numbers you cannot see the leaks, and you cannot fix what you cannot see.
I have seen this in every clinic I have worked with. Every single one of these is fixable. Book a call and I will show you exactly where your clinic is leaking and what it would take to stop it.
Pre-fills the sliders with typical bad clinic numbers so you can see the gap
Book a free audit. We will bring the real numbers.
30 minutes. No commitment. No spreadsheet required.
What good looks like
Enquiry to consultation 50-65%
Prescription to medication order 85-95%
Follow-up booking rate 75-85%
Medication reorder rate 80-90%
Cost per new patient under £80
Monthly revenue leaking across all four touchpoints
£0
Adjust the sliders to see your full revenue gap.
Total Monthly Revenue
£0
across all four touchpoints
Cost Per New Patient
N/A
from paid ads
New patients / month
0
booked and prescribed
Follow-ups not booked
0
patients due at 28 days
Patient LTV
£0
12-month value per patient
Inactive patients
0
reactivation opportunity
Revenue across the patient journey
📋
Consultation
£0
First consult revenue per month
💊
Medication
£0
First medication orders per month
🔄
Follow-up
£0
Follow-up consult revenue per month
📦
Reorder
£0
Repeat medication orders per month
Revenue leaking at each touchpoint
New patient revenueAll four touchpoints from monthly enquiry funnel
£0
Active patient recurring revenueExisting active patients reordering medication monthly
£0
Lost at medication orderPrescribed but never collected medication.
£0
Lost at follow-up bookingActive patients who never book 28-day follow-up
£0
Lost at reorderHad follow-up but did not reorder medication
£0
Lapsed patient reactivationRecoverable from inactive patients, shown as monthly equivalent
£0
Revenue with leaks fixedAll touchpoints optimised + lapsed reactivated
£0
Diagnosis

Ready to fix the bucket?

ClinicBucket builds the complete system: SMS automation at every touchpoint, Google Ads optimisation, and a sales process built on 12,000-patient data.

Book a free strategy call
No commitment. 30 minutes. We will show you exactly what to fix first.